About Response Mine Digital

Response Mine Digital is a subsidiary of Response Mine Interactive, which has been at the forefront of the direct response marketing industry for more than 20 years. We’re dedicated to the premise that your success begins with a strategy tailored to your unique business needs – and we’re committed to helping you outperform the competition.

 

Our core values and beliefs

We believe in fair dealing, honesty, a strong effort and being thankful. These are the seven guiding principles by which we operate Response Mine Digital.

Our word is our bond.

If we commit to doing something, we do it. We make agreements with care and we tell the truth.

1

Our word is
our bond.

We encourage our employees to innovate.

Ninety percent of the companies listed on the Fortune 500 at its inception are gone. The implication? All business must evolve to thrive. Our employees are vital to that innovation.

2

We encourage our
employees to innovate.

We strive for excellence.

Quality is scaleable. Our clients deserve high-quality thinking and output and our business is designed to deliver.

We strive for
excellence.

3

We do not take advantage of others.

One school of business teaches you get what you negotiate. We believe the best business is built on a fair exchange of value. This is the only way for both parties to win.

We do not take
advantage of others.

4

We respct each other’s property.

Whether items or ideas, we do not tolerate theft in any form.

We
respect
each
other’s
property.

5

We recognize performance.

Every day in our company there are heroic efforts and brilliance. We aspire to see them and recognize the contribution of each team member. This, to us, is what makes business so much fun.

We recognize
performance.

6

We are grateful.

Thankfulness is like water and sunshine on your garden: they are essential to growth. Response Mine Digital wouldn’t be in its third decade if not for the trust and confidence of our clients and employees. We are extremely grateful.

We are
grateful.

7

Leadership Team

We’re not your average marketing agency. Instead of departments, we have wholly contained teams. Instead of fixed budgets, we use monthly operating ratios. The goal is to speed service and achieve results for our clients. Our executives aren’t just marketing experts—they’re well-trained in goal setting, system dynamics, throughput accounting, public speaking, talent coaching and development.

Team List

Ken Robbins

Founder and CEO

When Ken left Georgia Tech to work n real estate, he knocked on hundreds of doors every week and became a multi-million-dollar producer at age 24. Behind one of those doors was a man who recruited Ken into advertising and eventually provided backing when Ken founded Response Mine in 2001. He’s been innovating ever since.
Team List

Virginia Lewis

VP, Head of RMD

Now in her second decade as a marketing executive after an award-winning career in journalism, Virginia has a track record as a leader and strategist who is laser-focused on delivery and growth. She’s driven by an innate curiosity and the satisfaction that comes from constructing a strategy to solve any challenge.
Team List

Kim Nemeth

VP, Media

Over the past 24 years, Kim has built a reputation as a marketing leader with a unique background in both corporate and advertising environments. She is proud to be known as a leader who fosters collaboration and teamwork, and as a trusted colleague who is respected for her integrity and optimism.
Team List

Mike Richardson

VP, Client Services & Strategy

Before he started in digital marketing, Mike worked as an amateur therapist, in a motorcycle shop and as a surfing instructor, among other jobs. Now after 20 years in marketing, it appears he’s found a career he loves. He enjoys being in an industry that encourages consistent learning and creative thinking. 
Team List

Mark Hamilton

VP, Finance

Mark has been in accounting for more than 20 years, including 15 with a digital marketing agency. He became an accountant after working as an auditor, a tax professional and a manual laborer. He like accounting best because of the inspiration he draws draws from making things more efficient, timely and accurate, with less effort.
Team List

Kim Ranlett

VP, Human Resources

Recruiting laid the foundation that led Kim into a career of diverse HR. Twenty years later her focus remains the same: helping others by finding harmony and balance between the company and the employee. Treat your employees well, and they will treat your clients the same.
Team List – Mobile

Ken Robbins

Founder and CEO

When Ken left Georgia Tech to work n real estate, he knocked on hundreds of doors every week and became a multi-million-dollar producer at age 24. Behind one of those doors was a man who recruited Ken into advertising and eventually provided backing when Ken founded Response Mine in 2001. He’s been innovating ever since.
Team List – Mobile

Virginia Lewis

VP, Head of RMD

Now in her second decade as a marketing executive after an award-winning career in journalism, Virginia has a track record as a leader and strategist who is laser-focused on delivery and growth. She’s driven by an innate curiosity and the satisfaction that comes from constructing a strategy to solve any challenge.
Team List – Mobile

Kim Nemeth

VP, Media

Over the past 24 years, Kim has built a reputation as a marketing leader with a unique background in both corporate and advertising environments. She is proud to be known as a leader who fosters collaboration and teamwork, and as a trusted colleague who is respected for her integrity and optimism.
Team List – Mobile

Mike Richardson

VP, Client Services & Strategy

Before he started in digital marketing, Mike worked as an amateur therapist, in a motorcycle shop and as a surfing instructor, among other jobs. Now after 20 years in marketing, it appears he’s found a career he loves. He enjoys being in an industry that encourages consistent learning and creative thinking. 
Team List – Mobile

Mark Hamilton

VP, Finance

Mark has been in accounting for more than 20 years, including 15 with a digital marketing agency. He became an accountant after working as an auditor, a tax professional and a manual laborer. He like accounting best because of the inspiration he draws draws from making things more efficient, timely and accurate, with less effort.
Team List – Mobile

Kim Ranlett

VP, Human Resources

Recruiting laid the foundation that led Kim into a career of diverse HR. Twenty years later her focus remains the same: helping others by finding harmony and balance between the company and the employee. Treat your employees well, and they will treat your clients the same.