Now more than ever, consumers want to feel valued and know that the brands they purchase from are focused on making their experience as streamlined and predictable as possible. By providing a superior
With 1 billion active users and over $20 billion spent last year on advertising, Instagram has become the fastest-growing social media platform, especially for online brands. The visual-driven platform has been a highly effective channel for
The key to getting the most out of every marketing dollar rests in collecting and analyzing the right metrics from each campaign. It is these marketing metrics that help marketers decipher which campaigns are performing
Standing out in the e-commerce market is harder than finding a needle in a haystack. With the average consumer being bombarded with over 5,000 marketing messages a day, having your health brand break
As the attention span of the average consumer continues to decrease, finding ways to capture their attention and drive consumers to take action is key. The most effective method to break through the
With more than 100 agency selection consultants in the United States, it’s easy for e-commerce companies to vet marketing agencies before choosing a new partner. However, once you select and hire an agency,
If the global pandemic has increased anything in the world, it has been Internet searches. According to Google, between 30k-50k searches a day have never been searched before. That’s a record number of
If you’re a retail or e-commerce brand looking to tap into the $1.2+ trillion in purchasing power of Millennials and Gen Z, then advertising on Instagram is a must. As one of the fastest
When it comes to having convenience at your fingertips, consumers are leveraging a host of Google search tools to locate the products and services they need close to them. As the world continues
With an incredible 44% jump in e-commerce sales in 2020, e-commerce brands are poised to continue to cash in throughout 2021. But, converting website traffic into loyal customers comes down to how effectively you can